NFTs are still a new technology and their full impact and implications are still being explored.
Currently, NFTs are most popularly being used to prove ownership over digital copies of media,
such as digital artwork, but they have many other uses. Learn what brands & retailers are doing
today with NFTs and their blockchain strategy.
Keynote Speaker

Chris Shalchi
Senior Executive, Enterprise - Shopify
How NFTs are Changing Retail
About Chris Shalchi
Chris Shalchi is a Senior Executive at Shopify. He regularly contributes on Forbes.com as a
member of Forbes Technology Council, sharing his digital retail knowledge through a number of
articles on their site. In 2019, After developing a blockchain loyalty program for a Canadian
chilled food company, Shalchi was recognized as one of the Top 50 Technology Leaders in the
US. In September 2021, he was selected as an advisory board member for the University of
Nevada, Las Vegas Customer Experience Program.